An identity for Web3

Brand identity for a web3 company
Spanning Labs
Area of work
Project team
Washington Teran
Sophia Sumer

Spanning Labs is a Web3 blockchain startup building a network for developers to support cross-chain transactions.

The first challenge for the team was to develop a shape that represents somethings unique about the brand. The logo is based on arrows going in different direction, with this we wanted to represent the information going back and ford. We also added another key element to our logo and that is motion which is represented in the form of speed.

These are the main colours of the brand, we picked this colours to make the brand more energetic and unique.

Up next

Adaptive Pulse